Uncover tips and advice you can put to use to drive success with Apple Ads campaigns on the App Store.

https://ads.apple.com/app-store/best-practices

Promote your app where it matters most. Learn how Apple Ads helps people discover your app across the App Store.

https://ads.apple.com/app-store

Fast-track your skills with Certification. Our free online training helps you effectively promote your app and reach more people across the App Store.

https://ads.apple.com/app-store/certification

Education moves everyone forward. Our partnerships around the world help enable people to have greater access to education.

https://www.apple.com/education-initiative/

Apple products, including Apple Intelligence, are designed to protect your privacy, because privacy is a fundamental human right.

https://www.apple.com/privacy/features/

Learn about the groups innovating new ways to lead our organization.

https://www.apple.com/careers/us/work-at-apple/teams/corporate-functions.html

with senior management to review progress and update ongoing strategies. Apple’s Human Rights Policy Respecting human rights and putting people first inform...

https://www.apple.com/legal/more-resources/docs/uk-Apple-Combat-Human-Trafficking-and-Slavery-in-Supply-Chain-2020.pdf

Learn how Environment and Sustainability student Bodhi uses Apple technology to conserve our oceans and inspire other climate solutionists.

https://www.apple.com/education/college-students/success-stories/patil/

Explore a range of helpful resources for Final Cut Pro, including third-party plug-ins, books, web tutorials, supported devices, and more.

https://www.apple.com/final-cut-pro/resources/

to respecting human rights shapes how we make our products and services. Across our supply chain, our teams and independent experts work with suppliers to h...

https://www.apple.com/legal/more-resources/docs/uk-Apple-Combat-Human-Trafficking-and-Slavery-in-Supply-Chain-2022.pdf

Apple products, including Apple Intelligence, are designed to protect your privacy, because privacy is a fundamental human right.

https://www.apple.com/privacy/control/

Investing Podcast · Updated Weekly · Jamila Souffrant is a Certified Financial Education Instructor (CFEI), host of the Journey To Launch podcast and author...

https://podcasts.apple.com/us/podcast/journey-to-launch/id1257126028

Get help solving performance issues you may encounter for ads on the App Store.

https://ads.apple.com/app-store/help/reporting/0007-tips-for-solving-performance-issues

Find out how Swift Student Challenger winner Ruoshan uses a Mac to develop an app, study for Social Work courses, create impactful plans and more.

https://www.apple.com/education/college-students/success-stories/li/

Learn about the groups building amazing experiences into Apple products.

https://www.apple.com/careers/us/work-at-apple/teams/machine-learning-and-ai.html

Access resources for advertising on the App Store including best practices, Certification, policies, news, APIs, and partner information.

https://ads.apple.com/app-store/resources

Developers around the world are able to bring even more intelligent experiences into their apps by tapping into Apple’s Foundation Models framework.

https://www.apple.com/newsroom/2025/09/apples-foundation-models-framework-unlocks-new-intelligent-app-experiences/

GarageBand for Mac has everything you need to learn, play, record, mix, and share incredible music, even if you’ve never played a note.

https://www.apple.com/mac/garageband/

Learn how students at D’Incao Instituto de Ensino are taking issues like climate change and social justice into their own hands with Apple technology.

https://www.apple.com/education/k12/success-stories/dincao/

Understand what it takes to create effective ad variations and boost the relevance of your search results ads on the App Store.

https://ads.apple.com/app-store/best-practices/ad-variations

Alternative Health Podcast · Updated Semiweekly · “Health has become overcomplicated. I aim to simplify it” In this podcast, we hear stories from leading he...

https://podcasts.apple.com/us/podcast/feel-better-live-more-with-dr-rangan-chatterjee/id1333552422

Learn how computer science and engineering student Phoom has found a rhythm in creating apps using Swift on Mac.

https://www.apple.com/education/college-students/success-stories/chuenchompoo/

Learn about the groups delivering innovative products on an immense scale.

https://www.apple.com/careers/us/work-at-apple/teams/operations-and-supply-chain.html

See how student Michael uses Apple Developer Tools including MacBook and Xcode to create an app that empowers children to perform CPR in an emergency.

https://www.apple.com/education/college-students/success-stories/parekh/

Apple empowers your health with intuitive features backed by science. Get helpful insights. Every health feature is designed to protect your privacy.

https://www.apple.com/health/

Discover how Apple Learning Coach inspires teachers and leaders in the classroom and beyond.

https://www.apple.com/education/k12/success-stories/apple-learning-coach/

Business can be a force for good. Apple supports people and communities across our global supply chain, and works to protect the planet we all share.

https://www.apple.com/supply-chain/

Tap into curricula and resources to help students transform their ideas into apps, whether they’re new to code or already pro developers.

https://www.apple.com/education/higher-education/app-development/

Explore stories about how personal and professional values align at Apple.

https://www.apple.com/careers/us/life-at-apple/shared-values/cynthia-d.html

We’re taking action to address systemic racism by expanding opportunities for communities of color. Because an equitable world is a better world.

https://www.apple.com/racial-equity-justice-initiative/